Homesteaders Sponsors Marketing Guide
July 28, 2010
HOMESTEADERS SPONSORS MARKETING GUIDE
Third in a series published by Kates-Boylston Publications
Des Moines, Iowa—Homesteaders Life Company today announced that the third in a series of sponsored resources for funeral professionals is now available from Kates-Boylston Publications. The Funeral Director’s Marketing Guide: A Comprehensive Guidebook on How to Connect with More Consumers is a companion to The Funeral Director's Economic Survival Guide and The Funeral Director's Economic Recovery Guide and is published by Kates-Boylston Publications.
“We are proud to once again partner with Kates-Boylston Publications to provide a resource containing articles from trusted industry experts,” said Dean Lambert, Homesteaders’ vice president of marketing. “As with our other sponsored publications, we are confident readers will agree that the Funeral Director’s Marketing Guide offers solutions every funeral professional can use to achieve success.”
Thomas A. Parmalee, executive editor at Kates-Boylston Publications, said, “This book includes never-before-published articles by experts such as Barb Milton with Buchanan Group; Coleen Ellis with Two Hearts Pet Loss Center; John Heald with Tributes.com and other respected marketers.”
Parmalee adds that the new content is supplemented with some of the best marketing articles that have ever appeared in the pages of Funeral Service Insider and American Funeral Director.
The Marketing Guide is available at a special introductory price of $99. Visit http://www.katesboylston.com/index.aspx?page=fdmg or call 800-500-4585 and select “Option 1” to order from a customer service representative.
Kates-Boylston Publications has been helping funeral professionals succeed and serve since 1877. It publishes American Funeral Director, American Cemetery, Funeral Service Insider, American Blue Book and other publications. Visit www.katesboylston.com to learn more.
Focused solely on funeral insurance funding and support, Homesteaders Life Company is a market leader associated with more than 3,000 funeral homes and 8,000 licensed agents across the United States. Visit www.homesteaderslife.com for more information.
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