West Des Moines, Iowa — Homesteaders Life Company, a national leader in pre-need funeral funding, has once again partnered with Drake University to offer the 3rd annual Certificate in Strategic Business Management course for funeral professionals. The class will take place September 19-21, 2017, in Des Moines, IA.
The three-day course is designed to help funeral home owners, managers and candidates for succession adopt the most innovative business practices. Topics that will be covered include strategy and business processes, financial and legal strategies and marketing for the future. The upcoming course also features a new section on succession planning and valuating your funeral home led by Homesteaders Chief Operating Officer Steve Shaffer. Attendees will gain experience from case studies and interactive, application-oriented learning exercises.
“We are excited to be partnering with Drake University to offer new strategies and best practices to funeral professionals,” said Judy Ralston-Hansen, Homesteaders Executive VP-HR & Administration. “We strongly believe in the value of helping professionals develop business skills to become successful leaders in funeral service.”
The faculty of Drake’s College of Business and Public Administration has worked with Homesteaders to discover the unique business opportunities and challenges of the funeral profession.
“I had a business partner who passed away a few years ago, and it all kind of fell on my shoulders,” said Vincent Friederich, Owner and Funeral Director at Barnes Friederich Funeral Home in Midwest City, OK, and a graduate of the 2016 Strategic Business Management course. “I always struggled with wondering if I’m doing things right. This class gave me tools to help me do things better and it confirmed some things that I had been doing right.”
Homesteaders is offering a limited number of discounted rates for early registrants. Students who register before September 2 will receive a $50 discount. Plus, a limited number of firms that enroll two funeral professionals will only pay the cost of one registrant and may still qualify for the discount.