West Des Moines, Iowa — The 2019 edition of The Funeral Director’s Guide to Statistics is available now through Kates-Boylston Publications. This user-friendly guidebook includes nearly 130 pages of content designed to help funeral professionals understand consumer buying trends, optimize their internal business operations and more. Homesteaders is once again the publication’s exclusive sponsor.
“Amid the shifting landscape of demographic changes and evolving consumer preferences, guidebooks like this one serve as invaluable resources for funeral professionals who want to expand their businesses’ profitability while better serving their customers,” noted Dean Lambert, Homesteaders Senior VP-Marketing & Communications.
Since its first edition in 2011, the guidebook has provided up-to-date information in an accessible and easy-to-use format, including annual data from the Funeral Service Insider’s compensation and casket surveys and statistics from the Cremation Association of North America.
The 2019 edition also includes:
- David Nixon’s annual Listening to Cremation study
- Survey data from Johnson Consulting Group
- Insights on how Federal Reserve interest changes are impacting preneed credited rates
- Detailed steps for completing a successful funeral business valuation
- …And much more
The guide is available now at kates-boylston.com.
Homesteaders Life Company, a mutual company owned by its policy holders, is a national leader providing products and services to promote and support the funding of advance funeral planning and end-of-life expenses.
Kates-Boylston Publications publishes American Funeral Director and American Cemetery magazines as well as Funeral Service Insider. The company has been helping funeral professionals succeed and serve since 1877.