Funeral professionals are faced with the challenge of adapting and figuring out how to function in our current environment. In this white paper, you'll get creative ideas for funeral services when face-to-face interaction must be limited, find out what consumers want when interacting with your firm online and learn how to choose solutions that meet your needs.
For more than a decade, funeral professionals across the country have relied on Homesteaders’ Preneed Motivators report to learn the real reasons behind consumers’ decisions to make advance funeral plans. Now in its fifth edition, Preneed Motivators includes new data and insights that will allow you to better serve your client families.
The Why Do Preneed white paper invites you to consider how an active preneed program might secure the financial security of your firm while simultaneously offering a service that families really want and need.
In this white paper, you’ll get practical tips on how to effectively communicate the value of preneed. This includes tips on developing clear messaging, offering educational resources and leveraging earned media to tell your funeral home’s story.
There are some fairly simple things you can do to achieve greater success with your preneed program. In this white paper, you'll get insights about how today's successful funeral homes are setting themselves apart and turning clients into ambassadors for their brands.
What’s the secret to developing an effective preneed strategy for your funeral home? An annual preneed sales and marketing meeting can help you determine the keys to success by evaluating performance and setting meaningful goals for the next year. Access this guide for practical information to help plan your meeting.
Have you identified your firm's most effective efforts to share the value of prearranging with your client families? By using this simple worksheet, you'll be better prepared to act on opportunities and get the most out of your marketing and public relations.
Your client families will be more likely to recommend your funeral home if they feel they have received their "money's worth" - the value of the experience you provided matched or exceeded the price they paid. This white paper shares how you can earn satisfied customers through effectively communicating your firm's value.
The funeral home social media manual will help you effectively reach potential client families and continue to build relationships with the community you serve.
In this white paper, Executive VP-Chief Actuary Jim Koher provides his perspective on diversification from the standpoint of the funeral profession.
As part of your long-term strategic planning for your funeral business, it's important to conduct an environmental scan to identify factors that can impact your firm's future. Download this worksheet to help you get started.
In this white paper, you'll learn how your funeral home can provide aftercare that offers much-needed resources during a difficult time and helps build relationships within the community you serve.
Download this white paper to get insights from Senior VP-Planning and Development Kim Medici Shelquist about how funeral service professionals can develop meaningful relationships with hospice professionals.
The Community Engagement Program is designed to help you plan and execute successful group presentations in your area. Get the free resources to start planning your presentations today.
The Finding Resilience Guidebook provides valuable insights about what burnout is and how funeral professionals can prevent it, as well as other resources to help you find joy in the important work you do.
For many people, journaling is a helpful way to reduce stress. Request a free copy of the pocket-size Finding Resilience journal for writing prompts and a handy place to record your thoughts.
Finding Resilience Resources
