5 Funeral Service Trends that Can Boost Your Business

February 28, 2019 Pre-need Funeral Planning, Funeral Home Marketing, Funeral Industry Trends, Funeral Home Customer Service, Funeral Home Business

Successful funeral professionals stay on top of industry trends, ensuring that they are offering their client families the very best options for end-of-life care. But it can be challenging to focus on only those...

Read More...


Low-Cost Video Tools for Your Funeral Home Marketing

February 15, 2019 Pre-need Marketing, Funeral Home Marketing, Funeral Home Social Media

You’ve probably heard that video is king when it comes to content marketing, and it’s true. Around 87% of businesses reported they were using video as a marketing tool in early 2019. Many business owners cited...

Read More...

Why Everyone on Your Staff is Part of Your Pre-need Team

February 07, 2019 Pre-need Funeral Planning

I think you’d be hard-pressed to find many professions that require such a strong willingness to go above and beyond expectations as the funeral profession. On any day, any member of your firm’s staff may need to...

Read More...

Funeral Home Marketing Ideas to Implement in 2019

January 31, 2019 Funeral Home Marketing, Funeral Home Social Media

It’s a new year, full of exciting challenges and fresh goals. And it’s the perfect time to evaluate your funeral home marketing to ensure you’re staying up-to-date with best practices and devoting time, energy,...

Read More...

Telling Your Clients’ Stories Through Advance Funeral Plans

January 24, 2019 Pre-need Funeral Planning

Whether we admit it or not, many of us would like to have a say in how we are remembered. When asked about the importance of different factors in the decision to prearrange, 83% of prearrangers said it was “extremely...

Read More...

Time-Saving Tools for Funeral Directors in 2019

January 17, 2019 Funeral Directors, Funeral Home Business

For about a year, I worked for a small nonprofit in my home state. There were six total employees, two of whom worked remotely. My job was a combination of communications and administration and included tasks like...

Read More...

Promoting a Funeral Home Event on Facebook

January 10, 2019 Funeral Home Social Media

If you’ve already checked Facebook once or twice (or, well, many times) today, you’re not alone. Every day, millions of people are active on the site to stay connected to friends, family members, organizations and...

Read More...

Great Stories from Funeral Service this Year

December 27, 2018 Memorial Service, Funeral Directors

As the new year approaches, it’s the perfect time to look back at 2018 and the amazing stories we’ve encountered. I have had the incredible opportunity to interview funeral home owners from all over the country this...

Read More...

Highlights of the ICCFA Wide World of Sales Conference

December 11, 2018 Industry Events

The ICCFA Wide World of Sales Conference (January 23-25, 2019, in Las Vegas) will be a great opportunity to get the new year off to the right start. During an opening session and two action-packed days of learning,...

Read More...