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Understanding the Key Parts of a Funeral

December 03, 2021 by Wanda Sizemore
Featured, Funeral Planning

When I share information about the components of funeral service, I like to start with a comment from Dr. Jason Troyer, a grief expert, author, former psychology professor and therapist who offers numerous services for the funeral profession. He provides a reminder that can help those of us who work in funeral service and the families we serve.

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How to Connect with More Preneed Families

August 05, 2021 by Wanda Sizemore
Featured, Funeral Planning

There are more ways than ever to connect with preneed families. The challenge is to find the methods that are effective for your funeral home and community – and implement them well.

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Top Tips for Effective Group Presentations

March 05, 2021 by Wanda Sizemore
Featured, Funeral Home Business, Funeral Planning

When I present continuing education classes and training for funeral providers and preneed professionals, I often ask them, “How can we help the public understand the value of funeral service?” Nearly always, the answer is, “education.” While those of us who work in the profession understand what funerals really mean for families and are familiar with the components of a meaningful service, many people in our communities need opportunities to learn about these topics. We can help by sharing our knowledge with them, and group presentations are a wonderful way to do that.

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Tips for Success When Serving Preneed Client Families

January 08, 2021 by Jill Lazar
Funeral Planning

Have you ever noticed that some people seem to have all the luck when it comes to success in their chosen profession? Maybe you’re one of those people who cause others to wonder why you seem to be a favorite with clients and constantly get positive reviews. The thing is, when you (or others) start to take a closer look, it becomes clear that a lot of effort has gone into that “luck.” Success is really about investing the time, passion and effort that are required to get the best possible outcomes.

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Simple Ways to Connect with Preneed Families

December 04, 2020 by Barb Bloomquist
Featured, Funeral Home Business, Funeral Planning

Funeral professionals understand the importance of ensuring that every person who interacts with your firm has an exceptional experience, whether preneed, at-need or through aftercare. You also know that an active preneed program is a valuable part of your funeral home’s long-term success because it provides families in the communities you serve with something they want and need. So let’s take a closer look at some simple ways your firm can stay connected with these preneed families and the positive impact those connections can have on the growth of your business.

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Remembering Loved Ones During the Holidays

November 20, 2020 by Dean Lambert
Featured, Funeral Planning

Like every other year, the leaves changed and fell and the Black Friday ads started too soon. We turned back our clocks and hunkered down as the chill of late Autumn set in. But let’s face it: The holidays are going to be very, very different this season.

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3 Takeaways from Chadwick Boseman’s Online Memorialization

September 03, 2020 by Sarah Loghry
Featured, Aftercare, Funeral Planning

I found out about actor Chadwick Boseman’s death 48 minutes after his Twitter account acknowledged his passing. Like many of us, I found out online: My sister sent me the news through Facebook Messenger.

Boseman was best known for playing King T’Challa in Marvel’s Black Panther, the first Black solo superhero in Marvel comic book history. I still remember how I felt watching Black Panther in theaters. By the time it was over, I had decided it was one of the best Marvel movies ever made, and that’s coming from a die-hard Captain America fan. In addition to playing King T’Challa, Boseman portrayed real-life heroes Jackie Robinson, James Brown and Thurgood Marshall, becoming an icon and symbol for many in the Black community.

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Online Community Presentation Dos & Don’ts

July 31, 2020 by Barb Bloomquist
Featured, Funeral Planning

Community presentations are one of the most effective ways to promote your funeral home and educate groups of people about the benefits of funeral service, planning and funding. When combined with your other marketing efforts, presentations can help establish you and your funeral home as a trusted resource and increase brand loyalty with families, businesses and media in the community.

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5 Ideas for Funeral Planning & Memorialization During COVID-19

July 24, 2020 by Alyssa McNab
Featured, Funeral Planning

As the world continues to adapt to the realities of the coronavirus pandemic, families are also dealing with how this affects their approach to the death of a loved one and the grief that accompanies loss. Funeral professionals and families have adjusted swiftly to find creative funeral ideas even when faced with the need for limited gatherings and practicing social distancing.

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Planning Ahead: Numbers You Should Know

June 11, 2020 by Melissa Heller
Funeral Planning

My 96-year-old grandmother passed away this spring. During her final days, I remember my aunts finding her funeral wishes written on a piece of paper and tucked inside her Bible. She had written down her favorite Bible passages to be read, songs to be sung and even a request for my brother to sing a hymn. Luckily, my dad and my aunts knew exactly what she wanted for the celebration of her life and had time to plan a beautiful service.

Even though my family had the time to prepare and knew my grandmother’s wishes, not all families have that luxury. The process takes an emotional and financial toll on those left behind. Planning ahead can help relieve that burden from loved ones. Here are a few numbers to consider when thinking about or discussing advance funeral plans.

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