A Guide to Upcoming Training Opportunities for Funeral Professionals

April 04, 2019 Funeral Directors, Funeral Home Business

Homesteaders is committed to helping funeral professionals grow their businesses, and as we head into the busy convention and training season, we’re striving to offer even more opportunities to learn best practices...

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5 Funeral Service Trends that Can Boost Your Business

February 28, 2019 Pre-need Funeral Planning, Funeral Home Marketing, Funeral Industry Trends, Funeral Home Customer Service, Funeral Home Business

Successful funeral professionals stay on top of industry trends, ensuring that they are offering their client families the very best options for end-of-life care. But it can be challenging to focus on only those...

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Time-Saving Tools for Funeral Directors in 2019

January 17, 2019 Funeral Directors, Funeral Home Business

For about a year, I worked for a small nonprofit in my home state. There were six total employees, two of whom worked remotely. My job was a combination of communications and administration and included tasks like...

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How to Avoid Overstepping Boundaries with Long-time Client Families

November 08, 2018 Funeral Home Business

When I was 28, my mom passed away unexpectedly. My five siblings and I gathered at the funeral home in our hometown to make arrangements. At that time, I had never a planned funeral before. None of us knew what to do...

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How to Implement a Lead Assessment and Grow Your Business

August 16, 2018 Funeral Home Business

Do you keep a weekly checklist or journal to track where your leads are coming from? I’ve discovered throughout my career that few funeral professionals actually do. Creating a map that shows your measurements, data...

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4 Ways Pre-need Can Help Your At-Need Business

July 12, 2018 Pre-need Funeral Planning, Funeral Home Business

We already know that a robust pre-need program is a valuable part of any funeral business. Not only does is help ensure the long-term security of your firm, but it also provides a service that families really want...

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The Importance of Funeral Home Leadership and Community Service

June 21, 2018 Funeral Home Marketing, Funeral Home Business

CEOs from around central Iowa gathered in May 2018 for the first CEO Build for Habitat for Humanity.

Last month, Homesteaders partnered with the Greater Des Moines Habitat for Humanity for an event that brought...

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Become the One Funeral Home Families Consider for Pre-need Funeral Planning

May 24, 2018 Pre-need Marketing, Funeral Home Marketing, Funeral Home Business

Funeral service professionals are an important part of every community. They perform an integral service that is often not thought of until it’s needed. It’s vital for today’s funeral homes to make themselves known...

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6 Ways Funeral Businesses Can Better Serve the Hispanic Community (And 3 Ways Not To)

April 12, 2018 Funeral Industry Trends, Funeral Home Business

The Hispanic community is one of the largest, fastest growing and youngest demographics in the United States. And, according to Miriam De Dios Woodward, CEO of Coopera, it’s a demographic that’s also underserved....

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