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Serving Families During the Coronavirus Pandemic: A Conversation with Lacy Robinson

May 29, 2020 by Homesteaders Life Company
Funeral Home Business

Before the coronavirus pandemic placed restrictions on public gatherings, funeral professionals had a wide array of tools available to create meaningful, personalized funerals and memorials for their client families. While social distancing recommendations have limited the size of many end-of-life gatherings, they do not have to lessen the significance of those events for those who have lost a loved one.

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What I Wish Everyone Knew About Funeral Professionals During the Coronavirus Pandemic

May 21, 2020 by Dr. Jason Troyer
Featured, Finding Resilience

Earlier this year, I wrote about three things I wish everyone knew about funeral professionals. Shortly afterward, the coronavirus pandemic arrived in the United States, disrupting nearly every aspect of everyday life – including funeral service. Watching dedicated funeral professionals respond to this crisis with creativity and compassion has inspired me to write a follow-up piece celebrating the hard work they continue to do to support families in their communities.

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3 Event Ideas to Serve Families During the Coronavirus Pandemic

May 12, 2020 by Ali Briggs
Guest Post

The coronavirus pandemic has made it very difficult for families to receive the level of support from their community that they would typically receive when a loved one passes. Previously, in addition to the funeral service, people were able to drop by the family's house, visit with them during calling hours and share stories with them at the wake. Outside of these funeral events, those who had lost a loved one could also get support from friends and family out and about in their community and at other social gatherings.

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Tips for Connecting with Client Families Online

May 01, 2020 by Melissa Heller
Funeral Home Marketing, Featured

We know you’re working to stay connected to families in your community throughout the Coronavirus pandemic, so we’ve created a roundup of our most popular blog posts that feature ways to reach client families online. From Facebook events to optimizing your funeral home website, you’ll find a wealth of tips below to help you reach client families while practicing social distancing.

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How to Adapt Your Funeral Home Website During Times of Crisis

April 17, 2020 by Alyssa McNab
Funeral Industry Trends, Featured, Funeral Home Business

While in-person support and service are limited, your funeral home’s online presence has never been more important. You have an opportunity to provide comfort and high-quality service through your funeral home website, turning it into a hub for families who need answers about what to expect for funeral services.

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Free Marketing Resources for Funeral Professionals

April 10, 2020 by Melissa Heller
Funeral Industry Trends, Featured, Funeral Home Business, Funeral Home Social Media

It’s easy to feel alone these days. But while we have been practicing social distancing, I have observed that we are anything but alone – especially in the funeral profession. People are finding new ways to stay connected. Many organizations are coming together to support each other and funeral professionals – sharing ideas for funeral services and providing additional resources for conducting business as usual, as much as possible.

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Creative Funeral Service Ideas During the Coronavirus Pandemic

April 03, 2020 by Melissa Heller
Funeral Industry Trends, Featured, Funeral Home Customer Service, Funeral Home Social Media

Over the past few weeks, two friends of my teenage daughter each lost their fathers unexpectedly. Our family has felt the heartbreak on many different levels. We are heartbroken for those families. We are heartbroken that we have lost friends. But most of all, we are heartbroken because we are not able to show our support in person with a hug or a few words of support at their funeral services. Our hearts ache knowing these families are not able to be surrounded by the army of friends and relatives they’ve each had supporting them through other, less painful life events.

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Coronavirus (COVID-19) and Funeral Service

March 13, 2020 by Alyssa McNab

Updated 8:52 a.m. CDT on April 9, 2020.

Note: Because this post is based on a rapidly developing situation, it may not reflect the latest guidance and recommendations. For up-to-date information, please refer to the Centers for Disease Control and Prevention (CDC) and your state’s health department.

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Women's History Month and the Power of Female Funeral Professionals

March 12, 2020 by Sarah Loghry
Funeral Industry Trends, Featured, Industry Events

Women’s History Month began in 1987 and is dedicated to celebrating the often-overlooked contributions that women have made throughout history. This year celebrates the 100th anniversary of the 19th Amendment, which gave women the right to vote. This monumental occasion has been marked by several national celebrations, including TIME’s “100 Women of the Year Project.”

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What’s New in Continuing Education

February 27, 2020 by Alyssa McNab
Featured, Industry Events, Funeral Home Business

In funeral service, each day can bring new opportunities to serve client families. You’re constantly adapting to anticipate and meet their needs, which means you must have a strong background in industry trends and best practices.

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