Texas consumers visit www.prepaidfunerals.texas.gov for more information.
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Please visit www.homesteaderslife.com/covid-19-coronavirus-information for information about coronavirus (COVID-19).
First impressions are everything. And most times, you don’t get a second chance to make a first impression. A client’s first experience with your firm—and every experience after that—has a tremendous impact on their overall impression of doing business with you. In the latest “State of the Connected Consumer” report published by Salesforce, 88% of consumers agreed that “the experience a company provides is as important as its product or services.”
Read MoreGrief is a long, hard and complicated process. It can take decades for someone to overcome the pain of a sudden, traumatic loss. That’s why, as a funeral professional, it is so important that your funeral home marketing efforts include aftercare. Finding creative ways — like fitness events — to reach your client families after their loss can be instrumental in helping them process their grief.
Read MoreThe frenzy of an at-need funeral often requires an efficient approach to writing obituaries. As funeral professionals, your focus is on those personal interactions that demand your immediate attention. You generously and tirelessly bring your energy and empathy to arrangement conferences, first viewings, visitations, memorials and graveside services. It seems unreasonable to expect you and your staff to use some of those limited resources to pen a more meaningful obituary. But, if you should need to, here are a few tips to help you craft a creative and memorable obituary for your client families.
Read MoreIt's no secret that facility maintenance, staff salaries and licensing fees demand a large portion of your funeral home's annual overhead, leaving little budget for new initiatives. Fortunately, funeral home marketing doesn't have to cost a lot. Today's digital landscape rewards imagination and creative customer experience far more often than costly marketing campaigns. Not sure where to start? Discover five ways to improve your funeral home marketing on a shoestring budget.
Read MoreEach year, funeral professionals connect with hundreds of people in their community and beyond. Many of your client families are approaching their first holiday season without their loved one. These families need the ongoing support of you and your staff as they begin to create new traditions while still trying to honor the person they’re missing.
Read MoreThe best funeral professionals bring value to their communities, offer exceptional service and treat deceased loved ones with dignity and respect. They serve as a positive reminder of the value of funeral service and ensure that their staff embodies their mission and goals.
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Texas consumers visit www.prepaidfunerals.texas.gov for more information.
Your California Privacy Choice
Please visit www.homesteaderslife.com/covid-19-coronavirus-information for information about coronavirus (COVID-19).