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Planning Ahead: Numbers You Should Know

June 11, 2020 by Melissa Heller
Preneed Funeral Planning

My 96-year-old grandmother passed away this spring. During her final days, I remember my aunts finding her funeral wishes written on a piece of paper and tucked inside her Bible. She had written down her favorite Bible passages to be read, songs to be sung and even a request for my brother to sing a hymn. Luckily, my dad and my aunts knew exactly what she wanted for the celebration of her life and had time to plan a beautiful service.

Even though my family had the time to prepare and knew my grandmother’s wishes, not all families have that luxury. The process takes an emotional and financial toll on those left behind. Planning ahead can help relieve that burden from loved ones. Here are a few numbers to consider when thinking about or discussing advance funeral plans.

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Tips for Operating a Successful Preneed Team

September 06, 2018 by Alyssa McNab
Preneed Funeral Planning

So far, this has been a year of transformation at my house – literally. Following some unfortunate yet necessary home improvement projects, I’ve become well acquainted with options for various repair services and contractors in the area. And that means I’m also in a position to share my experiences with those businesses with friends and family members who are looking for similar services.

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5 Unexpected Ways Advance Funeral Planning Can Help Families

August 24, 2018 by Alyssa McNab
Preneed Funeral Planning

As a funeral professional, what do you say when someone asks why they should consider prearranging? It’s easy to explain the basic, practical benefits – anyone who has been involved in planning a funeral for a loved one has experienced the many decisions that need to be made, often in a short time and under stressful circumstances. With a prearranged funeral, most of those details have already been accounted for.

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4 Ways Preneed Can Help Your At-Need Business

July 12, 2018 by Danielle Burmeister
Preneed Funeral Planning, Funeral Home Business

We already know that a robust preneed program is a valuable part of any funeral business. Not only does is help ensure the long-term security of your firm, but it also provides a service that families really want and need.

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Understanding Characteristics of Preneed Policy Owners [INFOGRAPHIC]

June 28, 2018 by Alyssa McNab
Preneed Funeral Planning

Frequently gathering and reviewing data is essential to help you understand what your potential client families need (and expect) from your firm. Gaining a big-picture perspective on the overall market can be a helpful first step as you discover ways to improve your services and your methods of communicating with your community.

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[New Research] 5 Things to Know About People who Make Advance Funeral Plans

May 31, 2018 by Alyssa McNab
Preneed Funeral Planning

For more than a decade, the Preneed Motivators report has provided exclusive insights about the motivations and experiences of people who make advance funeral plans. The newly released fifth edition, which you can download now for free, continues to offer information to help you better understand the preferences of the people who are most likely to prearrange and fund funerals. This data is an excellent starting point to help you effectively communicate with people in your community about the benefits of this valuable service.

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5 Rules for Growing a Strong Preneed Program

July 20, 2017 by Wanda Sizemore
Preneed Funeral Planning, Funeral Home Business

After nearly two decades in the funeral profession, I am confident a strong, active preneed program is an essential ingredient in ensuring the long-term success and security of your funeral home. Preneed not only safeguards your firm’s future, but also provides a valuable service to your client families.

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Tips for Families Who Make Advance Funeral Plans

January 19, 2017 by Alyssa McNab
Preneed Funeral Planning, Featured

Every year, thousands of individuals plan and fund funerals in advance with the help of trusted funeral service providers. Their reasons for doing so vary, but include eliminating emotional and financial burdens from loved ones and the desire to make thoughtful, informed decisions about how they want to be remembered.

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5 Ways to Improve Preneed Presentations at Your Funeral Business

November 10, 2016 by Alyssa McNab
Preneed Funeral Planning, Funeral Home Marketing, Preneed Marketing

Funeral service is about sharing stories, and your funeral home has an important story to tell about how advance funeral planning helps make the most difficult days in families’ lives just a little easier. One impactful way to share this story is to host a community presentation at your funeral business.

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Achieving Success Through Preneed Training Opportunities

November 08, 2016 by Wanda Sizemore
Preneed Funeral Planning

In order to advance in my career, I’ve had to seek opportunities to get better at what I do. My philosophy is that it’s up to me to find ways to improve my skills and gain new knowledge that will help me achieve my goals.

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