What Is Community Engagement?
Community engagement is the process of collaboratively working with and through groups of people affiliated by geographic proximity to address issues affecting the well-being of those people. For funeral home businesses, engaging with your community and educating them on the benefits of advance funeral planning is essential to the continuity of your firm. Keep reading to learn more about how your firm can practice community engagement, or use the quick links above to the sections that interest you.
When a family turns to your funeral home, they’re placing a tremendous amount of trust in you, expecting that you’ll provide compassionate care for their loved one, carry out their wishes and handle all of the details during an emotionally vulnerable time. The process is much easier (for you and the family) when you have already established a relationship of trust between your firm and the members of your community. Here are three questions to help you determine your funeral home’s value to your community: