Free Marketing Resources for Funeral Professionals

It’s easy to feel alone these days. But while we have been practicing social distancing, I have observed that we are anything but alone – especially in the funeral profession. People are finding new ways to stay connected. Many organizations are coming together to support each other and funeral professionals – sharing ideas for funeral services and providing additional resources for conducting business as usual, as much as possible.

The list below is just a few special offerings and free resources available for funeral professionals during this time.

Free Facebook Posts Through August 1

Facebook is reporting dramatic increases in usage during the coronavirus pandemic. This is a critical time to have quick, easy communication with your community. To help funeral homes during this time, Dr. Jason Troyer is offering FREE daily Facebook content though his program now through August 1.

Offer Details:

  • Daily Facebook posts of uplifting, informative and engaging content.
  • Content is posted on behalf of the funeral home directly to their Facebook page; there is no work for the funeral home staff.
  • Set up takes less than two minutes over the phone and the posts begin immediately.
  • This is a market exclusive offer, meaning it is only available to one funeral home per market area.
  • If a funeral home does not have a Facebook page, a professional page will be created for them at no charge.
  • This is a free service; payment information is not required to sign up.

Click here to see examples of Dr. Troyer’s Facebook content.

To sign up for the free service or for questions, contact Dr. Troyer directly at 865-748-0582 or


As families face a situation that brings about thoughts of their own mortality, many are seeking information about advance funeral planning and funding. Homesteaders is excited to announce the launch of the eFuneral Agent remote sales engine.

eFuneral Agent is here to help by providing agents and consumers a way to connect, plan and pay for a funeral online when they cannot meet face to face, including:

  • Completing policy paperwork
  • Answering health questions
  • Verifying identification
  • Collecting signatures
  • Collecting payment
  • Submitting to Homesteaders for policy issue

For the remainder of 2020, eFuneral is offering this tool free for all funeral providers and agents with no impact on their commissions – even if they are not currently using eFuneral. Right now, your community needs you. To learn more or sign up, contact eFuneral Agent today. 

FREE Remote Group Presentations

Homesteaders has developed numerous materials and solutions to help funeral professionals continue to serve families during the coronavirus pandemic. We are excited to introduce our new Remote Group Presentation Program, featuring free virtual preneed seminars. During the month of April, our team will facilitate consumer-facing webinars on advance funeral planning to help you continue to present valuable messages about the benefits of advance funeral planning to families in your community.

To learn more about this program and other free resources available through Homesteaders, contact your account executive or access the Agent Resource Kit through your myHomesteaders® dashboard.

Free Website Services

Consolidated Funeral Services websites are always free for funeral homes. While this is not a special offer, it can be helpful to review your firm’s website to see if an update is necessary. Now, more than ever, it is important to have valuable and relevant content for families.

Social Media Tips and Advice

Disrupt Media is a social media marketing agency specializing in funeral service. Over the past few weeks, they have been posting advice about social media and marketing during the coronavirus pandemic on their Facebook page.

Screen capture of Facebook post from DISRUPT Media

Do you know other free resources available to funeral professionals during the coronavirus pandemic? Leave a comment below to share them with us.

Coronavirus News & Updates: Learn More


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