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Did you know that video marketing remains a key priority for businesses? Many business owners cited reduced production costs, shorter production times and easier in-house creation as reasons they decided to jump on board. Deciding to start creating your own videos can be daunting, but with a little planning, you can create effective marketing videos for your funeral home.
Read MoreThe discussion on what to wear happens frequently when people get together for an event. It’s human nature to be concerned about fitting in and looking appropriate for the situation you’re walking into. It’s for this reason that you can find hundreds of articles, blogs, etiquette columns and Pinterest pins about what to wear to a funeral.
Read MoreIn 2018, Homesteaders partnered with the Greater Des Moines Habitat for Humanity for the first CEO Build event that brought together CEOs from insurance companies located in central Iowa together. Spearheaded by Homesteaders' former Chairman Steve Lang, the team of leaders built pieces of a home for a deserving local family.
Read MoreEach year as we approach Father’s Day, it’s important to remember the fathers and grandfathers who have passed away. Whether it was recent or several years ago, client families can still be grieving in their own, unique ways.
Read MoreThe Hispanic community is one of the largest, fastest-growing and youngest demographics in the United States. And, according to Miriam De Dios Woodward, Homesteaders Board Member and President and CEO of De Dios Consulting, it’s a demographic that’s also underserved. “Mainstream service providers aren’t serving the market very well,” she said. “However, the Hispanic community has high purchasing power. This is the demographic to pay attention to.”
Read MoreChoosing the right flowers to represent a lost loved one can be trickier than it seems. Each flower can have different cultural or religious meanings and sending the wrong type of flower to a funeral could lead to offending a grieving family.
Read MoreAfter the glitz and glamour of the major winter holidays, many people forget about the mid-February day dedicated to love and romance. While many resources focus on remembering and honoring loved ones during those major holidays, Valentine’s Day can be just as emotional for families.
Read MoreAftercare is a critically important part of any successful funeral home business. A thoughtful aftercare program can equip you to care for your community in new and different ways, build your brand and help you remain top of mind when families need a funeral provider.
Read MoreBranding is a cornerstone of effective marketing. It distinguishes you from your competitors and helps to keep your firm top-of-mind. Branding is a feeling you get when you walk into a business and an understanding of what a business stands for without having to point it out.
Read MoreOne of the greatest business challenges many funeral home owners and managers face is finding the right balance between managing day-to-day operations and planning for future success. It may sometimes feel like you spend most of your time on things that need your attention immediately and far too little time considering how to position your business for long-term success. In this complete guide, discover the benefits of strategic planning for your firm and how you can create your own strategic planning cycle that will help guide your funeral home business' future success.
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Life insurance and annuity products are issued by Homesteaders Life Company. Products are subject to state availability.
Any information regarding Homesteaders Life Company's products is intended solely for licensed insurance and funeral professionals.
Texas consumers visit www.prepaidfunerals.texas.gov for more information.
Your California Privacy Choice