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Homesteaders Life Company

Homesteaders Life Company, a mutual company owned by its policy holders, is a national leader providing products and services to promote and support the funding of advance funeral planning and end-of-life expenses.

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Enhance Your Aftercare with Children’s Grief Support Resources

October 18, 2016 by Homesteaders Life Company

My dad died in the winter of 1999 after a long battle with respiratory illness. Among the flurry (and blur) of decisions we were making for his memorial service, I was struggling with whether or not to allow my young children to attend his funeral. At the time, my daughter was eight years old and my son was five. Neither of them had ever attended a funeral before. Questions raced through my mind…

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A Guide to Día de los Muertos (Day of the Dead) Traditions for Funeral Service Professionals

October 13, 2016 by Homesteaders Life Company

Each fall, many people prepare to recognize holidays dedicated to remembering those who have died. One of those important traditions to honor departed loved ones is Día de los Muertos, or Day of the Dead. Observed around the world, especially in Mexico and by people of Mexican heritage, the annual festival celebrates deceased friends and family members.

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3 Online Security Tips to Keep Your Funeral Business Accounts Safe

September 30, 2016 by Homesteaders Life Company
Funeral Home Business

Yahoo! Inc. announced they were alerted that at least 500 million of their users’ information, including names, email addresses, dates of birth, telephone numbers, encrypted passwords and security questions and answers, was stolen in 2014. Luckily, no bank account or credit card information was compromised.

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Social Media Accounts After Death: Memorialization Options

August 25, 2016 by Homesteaders Life Company
Funeral Home Social Media

Among many things, one part of a person’s legacy is their digital footprint, including social media profiles. We invest a lot of time into building an online presence that reflects our personality. But what happens to social media accounts after we die?

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How Your Funeral Business Can Serve an Increasingly Diverse Community

August 16, 2016 by Homesteaders Life Company
Funeral Industry Trends, Funeral Home Business

Communities today are more diverse than they ever have been. From the mixing of generations in the workplace to increasing ethnic and religious diversity, funeral homes need to adapt to serve the changing needs of their communities.

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Eliminate Time Wasters to Operate a More Efficient Funeral Business

July 28, 2016 by Homesteaders Life Company
Funeral Home Business

According to a survey from, 89% of employees waste time at work every day. Taking little breaks throughout the workday is beneficial to recharge and refocus. But when employees consistently engage in activities that distract from core duties, it can have a significant impact on an organization.

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What Motivates the Baby Boomer Generation to Prearrange?

July 26, 2016 by Homesteaders Life Company
Featured, Funeral Planning

As Baby Boomers begin thinking about end-of-life issues, funeral professionals should understand their attitudes and preferences. Whether or not someone from this generation is ready to make advance funeral plans for themself, their perceptions of funeral service will shape how funeral professionals promote the value of their services.

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5 Pet Memorial Ideas: Tips for Your Client Families

July 12, 2016 by Homesteaders Life Company

Pets are more than just animals. They are furry members of the family and quickly become your best friends. You find yourself talking to them as if they are human. You build a bond with them. It can be difficult to say goodbye to pets and can be like losing a family member. The grieving process applies to any type of death, pets included. Pet memorialization is a good way to have some closure.

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18 Community Involvement and Outreach Ideas for Funeral Homes

June 30, 2016 by Homesteaders Life Company
Funeral Home Marketing, Funeral Home Business

Marketing your firm looks a lot different these days. With countless social media channels and digital marketing tactics, there are so many new ways to reach people in your community. However, it remains true that one of the best ways to build lasting connections is to get out in your community and meet people.

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A Guide to Communicating the Value of Advance Funeral Planning

June 28, 2016 by Homesteaders Life Company
Funeral Planning

What if your business offered something that was so valuable and so compelling that the majority of customers were satisfied with their purchase? What if within a month of buying from you, a majority of customers recommended what they bought to others? What if you offered something that a majority of consumers believe is a smart thing to buy, but less than 20% of those have taken the time to explore it?

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