Highlights of the ICCFA Wide World of Sales Conference

December 11, 2018 Industry Events

The ICCFA Wide World of Sales Conference (January 23-25, 2019, in Las Vegas) will be a great opportunity to get the new year off to the right start. During an opening session and two action-packed days of learning,...

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In Case You Missed It: 2018 NFDA Convention Recap

October 25, 2018 Industry Events

This was another great year for the Homesteaders team at the NFDA convention. Thank you to everyone who joined us in Salt Lake City (or followed along with our coverage on the Homesteaders Facebook Page) for an...

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Interview: How Finding Resilience Can Help Funeral Professionals

February 15, 2018 Funeral Directors, Funeral Home Workplace

Homesteaders recently announced the launch of Finding Resilience, a program designed in partnership with Dr. Jason Troyer, PhD CT to help funeral service and allied professionals prevent burnout and support a...

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Why We’re Thankful: Notes of Gratitude for Funeral Professionals

November 16, 2017 Funeral Directors

In this season of gratitude, it’s important  to consider all of the reasons we have to be thankful, and also to share them with those who make a difference. We’re incredibly grateful to work alongside funeral...

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2017 NFDA Convention Highlights

November 02, 2017 Industry Events

As always, this year’s NFDA convention was an action-packed event that offered so many opportunities to learn and share with other funeral professionals. We want to extend a big “thank you” to everyone who stopped by...

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5 Resources to Remember for Have the Talk of a Lifetime Month

October 26, 2017 Have the Talk of a Lifetime

Time for Family, Time for Talk is a month-long event in November designed to help participating firms share the benefits of Have the Talk of a Lifetime® and the value of funeral service in their communities. The...

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Homesteaders Highlights at the 2017 NFDA Convention

October 16, 2017

There are many reasons to look forward to the 2017 NFDA convention in Boston, including excellent networking opportunities, exciting funeral home product innovations and continuing education experiences that will...

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What Funeral Service Professionals Need to Know About Baby Boomers

July 26, 2016 Funeral Home Marketing

As Baby Boomers enter a life stage when they are thinking about end-of-life issues, it’s more important than ever for funeral professionals to understand their attitudes and preferences. Whether or not Boomers are...

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A Guide to Communicating the Value of Advance Funeral Planning

June 28, 2016 Pre-need Funeral Planning

What if your business offered something that was so valuable and so compelling that 99% of customers were satisfied with their purchase? What if within a month of buying from you, a majority of customers recommended...

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Measuring the Effectiveness of Funeral Home Marketing Efforts (Part 2)

June 23, 2016 Funeral Home Marketing

In a recent blog post, we explained that there are most likely multiple points at which you can experience success or failure with a funeral home marketing effort. These “decision points” can help you evaluate your...

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