Why Everyone on Your Staff is Part of Your Pre-need Team

February 07, 2019 Pre-need Funeral Planning

I think you’d be hard-pressed to find many professions that require such a strong willingness to go above and beyond expectations as the funeral profession. On any day, any member of your firm’s staff may need to...

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Telling Your Clients’ Stories Through Advance Funeral Plans

January 24, 2019 Pre-need Funeral Planning

Whether we admit it or not, many of us would like to have a say in how we are remembered. When asked about the importance of different factors in the decision to prearrange, 83% of prearrangers said it was “extremely...

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Tips for Operating a Successful Pre-need Team

September 06, 2018 Pre-need Funeral Planning

So far, this has been a year of transformation at my house – literally. Following some unfortunate yet necessary home improvement projects, I’ve become well acquainted with options for various repair services and...

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5 Unexpected Ways Advance Funeral Planning Can Help Families

August 24, 2018 Pre-need Funeral Planning

As a funeral professional, what do you say when someone asks why they should consider prearranging? It’s easy to explain the basic, practical benefits – anyone who has been involved in planning a funeral for a loved...

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4 Ways Pre-need Can Help Your At-Need Business

July 12, 2018 Pre-need Funeral Planning, Funeral Home Business

We already know that a robust pre-need program is a valuable part of any funeral business. Not only does is help ensure the long-term security of your firm, but it also provides a service that families really want...

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Understanding Characteristics of Pre-need Policy Owners [INFOGRAPHIC]

June 28, 2018 Pre-need Funeral Planning

Frequently gathering and reviewing data is essential to help you understand what your potential client families need (and expect) from your firm. Gaining a big-picture perspective on the overall market can be a...

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[New Research] 5 Things to Know About People who Make Advance Funeral Plans

May 31, 2018 Pre-need Funeral Planning

For more than a decade, the Pre-need Motivators report has provided exclusive insights about the motivations and experiences of people who make advance funeral plans. The newly released fifth edition, which you can ...

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5 Rules for Growing a Strong Pre-need Program

July 20, 2017 Funeral Home Business, Pre-need Funeral Planning

After nearly two decades in the funeral profession, I am confident a strong, active pre-need program is an essential ingredient in ensuring the long-term success and security of your funeral home. Pre-need not only...

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Tips for Families Who Make Advance Funeral Plans

January 19, 2017 Pre-need Funeral Planning, Featured

Every year, thousands of individuals plan and fund funerals in advance with the help of trusted funeral service providers. Their reasons for doing so vary, but include eliminating emotional and financial burdens from...

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5 Ways to Improve Pre-need Presentations at Your Funeral Business

November 10, 2016 Funeral Home Marketing, Pre-need Funeral Planning, Pre-need Marketing

Funeral service is about sharing stories, and your funeral home has an important story to tell about how advance funeral planning helps make the most difficult days in families’ lives just a little easier. One...

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