How to Create Memorable Online Obituaries

December 06, 2018 Funeral Industry Trends

When George H.W. Bush, the 41st president of the United States, died last week, the news was quickly met with an outpouring of online content honoring his memory. The tributes demonstrated the full power of digital...

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5 Characteristics that Make Us Grateful for Funeral Professionals

November 15, 2018 Funeral Directors

One of my colleagues at Homesteaders recently shared her thoughts about working with funeral professionals, and one comment in particular really resonated with me: “They are just the kind of people that you want to...

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5 Have the Talk of a Lifetime Resources You Should Be Using

October 18, 2018 Have the Talk of a Lifetime

It seems that every year, the ads for holiday shopping appear earlier and earlier. As a result, I’m already looking forward to holiday gatherings and creating more memories with my loved ones.

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See You in Salt Lake City: 2018 NFDA Convention Highlights

September 13, 2018 Industry Events

Fall is almost officially here – and that means it’s also almost time for the 2018 NFDA International Convention and Expo, one of the biggest funeral service events of the year. The Homesteaders team is working hard...

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Tips for Operating a Successful Pre-need Team

September 06, 2018 Pre-need Funeral Planning

So far, this has been a year of transformation at my house – literally. Following some unfortunate yet necessary home improvement projects, I’ve become well acquainted with options for various repair services and...

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5 Unexpected Ways Advance Funeral Planning Can Help Families

August 24, 2018 Pre-need Funeral Planning

As a funeral professional, what do you say when someone asks why they should consider prearranging? It’s easy to explain the basic, practical benefits – anyone who has been involved in planning a funeral for a loved...

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Understanding Characteristics of Pre-need Policy Owners [INFOGRAPHIC]

June 28, 2018 Pre-need Funeral Planning

Frequently gathering and reviewing data is essential to help you understand what your potential client families need (and expect) from your firm. Gaining a big-picture perspective on the overall market can be a...

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[New Research] 5 Things to Know About People who Make Advance Funeral Plans

May 31, 2018 Pre-need Funeral Planning

For more than a decade, the Pre-need Motivators report has provided exclusive insights about the motivations and experiences of people who make advance funeral plans. The newly released fifth edition, which you can ...

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Four Ways to Boost Your Funeral Home Social Media with Facebook Live

May 17, 2018 Funeral Home Social Media

Now a key feature of social media marketing, live video has long since passed the point of being used primarily by large brands. This tool can boost brand awareness and preference for local businesses such as funeral...

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5 Ways to Make Managing Funeral Home Social Media Easier

April 19, 2018 Funeral Home Social Media

Your firm has a remarkable opportunity – an opportunity to leverage social media marketing to generate leads, build brand awareness and provide unique value to your community by sharing your expertise about funeral...

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