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Get the latest funeral business insights, research and trends that can help grow your business.
Thinking about your own funeral can be a difficult topic, but an...
As we look to the future of funeral service, one thing is clear:...
Grieving families walking through a funeral home’s door are...
Each fall, many people prepare to recognize holidays dedicated to remembering those who have died. One of those important traditions to honor departed loved ones is Día de Muertos, or Day of the Dead. Observed around the world, especially in Mexico and by people of Mexican heritage, the annual festival celebrates deceased friends and family members.
Read MoreWe’ve all seen the headlines regarding the customer data breaches that have occurred in recent years at large organizations like T-Mobile, Yum Brands, ChatGPT and more. Although these examples happened with large companies, this doesn’t mean a data breach can’t happen to your funeral home. The last thing you want to see is your firm’s name on the front page of your local paper due to the theft of your customers’ data.
Read MoreIt’s an important conversation that too few of us have had. Talking to your parent or another loved one about funeral planning might be one of the hardest conversations you’ll ever have, but it might also be one of the most crucial conversations. This discussion can provide peace of mind that, when the time comes, you’re honoring your loved one's wishes in the way they would have wanted.
Read MoreWhile there’s no scientific explanation for why some individuals are more disposed to stress than others, certain environmental factors significantly increase its occurrence—like erratic schedules, emotionally charged workplaces and long hours. As funeral professionals, you likely experience one—or all—of these complications on a regular basis and function under a corresponding level of workplace stress.
Read MoreAmong many things, one part of a person’s legacy is their digital footprint, including social media profiles. We invest a lot of time into building an online presence that reflects our personality. But what happens to social media accounts after we die?
Read MoreCommunities today are more diverse than they ever have been. From the mixing of generations in the workplace to increasing ethnic and religious diversity, funeral homes need to adapt to serve the changing needs of their communities.
Read MoreFamilies in your community are searching for information about funeral services online – but who is providing the answers to their questions? If you can’t confidently say that your firm’s website is a solid resource for information about funeral services in your community, it may be time to add a funeral home blog to your marketing efforts.
Read MorePets are more than just animals. They are furry members of the family and quickly become your best friends. You find yourself talking to them as if they are human. You build a bond with them. It can be difficult to say goodbye to pets and can be like losing a family member. The grieving process applies to any type of death, pets included. Pet memorialization is a good way to have some closure.
Read MoreMarketing your firm looks a lot different these days. With countless social media channels and digital marketing tactics, there are so many new ways to reach people in your community. However, it remains true that one of the best ways to build lasting connections is to get out in your community and meet people.
Read MoreChildren deal with death and grief in different ways. Some may become angry and aggressive, some may ask questions and some may continue on as if nothing happened. Regardless of how a child deals with grief, it is important to understand how to properly handle the child’s reaction to the loss of a loved one.
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Texas consumers visit www.prepaidfunerals.texas.gov for more information.
Your California Privacy Choice