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The Memorial Service Features Families Really Want and Need

August 6, 2015 by Alyssa McNab
Featured, Funeral Planning

The demand for increased personalization in memorial services provides excellent opportunities for funeral directors. In addition to expanding your service offerings to better meet the needs of client families, you can also implement creative solutions that help you grow your skillset.

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Memorial Service Ideas for Families who Choose Cremation

July 2, 2015 by Alyssa McNab
Cremation, Featured

People who choose cremation do so for a variety of reasons — including the fact that others in their family have been cremated or the desire for an environmentally friendly option. But what doesn’t change when a family chooses cremation is their wish to plan a meaningful, memorable service.

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A Guide to Communicating the Value of Preneed Funeral Planning

June 16, 2015 by Alyssa McNab
Featured, Funeral Planning

People who prearrange their funerals report high levels of satisfaction with their decision, but what gets them to the point where they’re ready to complete and fund their prearrangement? Major purchasing decisions start with awareness of a problem. In this case, the problem is that we’ll all inevitably die—and someone will have to take care of arrangements (both logistically and financially). In this guide, learn how to increase awareness about preneed funeral planning among families and discover tips for success when serving preneed client families and questions to start the conversation.

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