Texas consumers visit www.prepaidfunerals.texas.gov for more information.
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Get the latest funeral business insights, research and trends that can help grow your business.
Thinking about your own funeral can be a difficult topic, but an...
As we look to the future of funeral service, one thing is clear:...
Grieving families walking through a funeral home’s door are...
Think about the most recent positive experience you had with a service provider. Most likely, your experience was notable because the people you worked with made an effort to understand your preferences and then used their own expertise to offer reliable suggestions about how they could accommodate your choices.
Read MoreFamilies who prearrange with your funeral home will appreciate an ongoing relationship with you. In turn, your firm will also benefit from the boost in customer loyalty and increased referrals. Here are a few simple ways you can continue the relationship with families who have prearranged with your funeral home.
Read MoreIt's no secret that facility maintenance, staff salaries and licensing fees demand a large portion of your funeral home's annual overhead, leaving little budget for new initiatives. Fortunately, funeral home marketing doesn't have to cost a lot. Today's digital landscape rewards imagination and creative customer experience far more often than costly marketing campaigns. Not sure where to start? Discover five ways to improve your funeral home marketing on a shoestring budget.
Read MoreAt Homesteaders, we are committed to promoting the value of funeral service. We have always believed we are in two businesses — funeral service and insurance — and we want our staff to reflect our values. Many of our employees had experience in the funeral profession prior to joining Homesteaders — some as funeral directors, some as administrative support and a few who actually grew up in a funeral home.
Read MoreMore and more often, people turn to online resources to get information that drives their purchasing decisions. Beyond using your website to find general information about your services, members of your community could also be exploring the content to gain a better overall picture of the type of business you’re operating – and form opinions about whether or not they’d want to use your services in the future.
Read MoreCan you think of a person in your funeral home who your families and the rest of your staff members know they can rely on no matter what? For many firms, this person is the funeral home office manager.
Read MoreEach year, funeral professionals connect with hundreds of people in their community and beyond. Many of your client families are approaching their first holiday season without their loved one. These families need the ongoing support of you and your staff as they begin to create new traditions while still trying to honor the person they’re missing.
Read MoreGreat customer service is all about creating small yet memorable moments for your client families both online and offline. Even during times of grief, it is still possible to make a family feel special. Discover 10 customer service best practices that can help your firm become the provider your community demands.
Read MoreThere are many factors that influence funeral home business growth, and they can vary based on market conditions including competition, population, location and access to media. Keep reading to discover four universal themes to which many funeral home owners might relate.
Read MoreIf you asked your funeral home’s staff members how they feel about working for your firm, do you know how they’d respond? This question is important for more than just your employees’ personal satisfaction—their attitudes and perceptions about their workplace will affect how they perform and represent your firm in the community. These factors will also influence how your firm compares to your competitors and your ability to hire and retain top-performing funeral home staff members.
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Life insurance and annuity products are issued by Homesteaders Life Company. Products are subject to state availability.
Any information regarding Homesteaders Life Company's products is intended solely for licensed insurance and funeral professionals.
Texas consumers visit www.prepaidfunerals.texas.gov for more information.
Your California Privacy Choice